In Action

Client: Torah Learning Center; Overland Park, KS

Description: The client wanted something elegant, musical, and high-energy. The imagery we created captures a glorious moment of music and amplifies it... to the eyes. The message is understood at a glance, yet remains powerful to the viewer. The fact that others clamored to use this piece, attests to its success as well.

Client: Jewish Learning Institute; Brooklyn, NY

Description: The clients asked for a piece that would convey its message instantly, while remaining pleasant to the beholder. The overall blue in this piece lends it its calming pleasantness. At the same time, the dissonance between the image and its reflection stimulates the brain to take a closer look.

Client: Jewish Learning Institute; Brooklyn, NY

Description: Many generic Jewish adult education material has been made, with books, glasses, and such. The client wanted something fresh for this project. We created an image where the modern man yearns to be involved in the age old Jewish discussion.

Client: Chabad of California

Description: This was a part of the promotional package we developed for the Chabad Telethon. It incorporates many of the celebrity faces who appeared on the telethon. It gives off a lively feel, which promotes the music and excitement with which the Telethon identifies.

Client: The B Mitzvah Project

Description: This is a part of a broad advertising campaign called "I celebrated my B Mitzvah - have you?" which targets specific demographics, encouraging them to celebrate their Bar or Bat Mitzvah. We created the logo, came up with the concept, wrote the copy, etc.

Client: The Retreat Center at Running Springs

Description: The client wanted something rustic to complement the natural setting of the resort.

Client: Chabad of Beverlywood; Los Angeles, CA

Description: When we asked the client how he wanted people to perceive this event, he said: "There are many Chanukah parties in Los Angeles. We want this to be considered "The Chanukah Party" that everyone "needs to be at". He wanted to more than double the attendance of previous years. Usually, an advertising campaign sends a message (in this case: that there's a Chanukah party). We aimed at delivering the life of the party, on the flyer. In our campaign, we brought the party to life, with the message that "this is the one".

In the end, attendance more than tripled.

Client: Chabad Jewish Center; Mission Viejo, CA

Description: The client needed something that would appeal to teens, yet keep the Jewish spirit. The imagery, typography, colors, and design all contribute to the "teen" look, while conveying the Jewish enthusiasm associated with Shabbat.